International Marketing Manager (m/w/d)
Full-time · Bosna i Hercegovina, On site
WE ARE LOOKING FOR YOU!
Are you a talented communicator who loves working with people and is looking for a job with clear processes? Then join our team!
THESE ARE YOUR TASKS
- You plan, manage, and optimize performancedriven campaigns to generate leads for our B2B software solutions, working closely with regional markets.
- You collaborate with European subsidiaries and sales partners to ensure the successful execution of local campaigns.
- You lead and enhance our performance marketing activities (e.g., paid media, email campaigns, landing pages).
- You create ads and marketing materials independently in line with our corporate design guidelines.
- You support our inhouse graphic designer in creating and adapting campaign assets.
- You define campaign goals and KPIs in alignment with Sales and Management.
- You monitor, analyze, and optimize campaign and lead performance (e.g., CPL, conversion rates, lead quality).
- You coordinate external partners such as agencies, media partners, and translation providers.
- You contribute to the international rollout of campaigns, including guidelines, processes, and best practices.
WHAT YOU BRING TO THE TABLE
- You hold a completed degree or vocational training in Marketing, Business Administration, Communications, or a comparable field.
- You bring several years of experience in B2B marketing, ideally within the software, SaaS, or technology sector.
- You have proven handson experience in performance marketing and lead generation (e.g., Paid Search and Paid Social channels).
- You demonstrate strong organizational and communication skills and have experience collaborating closely with international and regional teams.
- You possess basic graphic design knowledge that enables you to independently create ads and marketing materials (e.g., Adobe CC, Canva, or similar tools).
- You work analytically, with a structured approach and a high degree of personal responsibility.
- You are proficient in marketing tools, CRM and marketing automation systems, as well as MS Office.
- You have excellent English language skills, both written and spoken.
- You ideally have German language skills at C1 level or higher.
THIS IS HOW WE COME TOGETHER
Do you see yourself in this job description? Great! Then we look forward to receiving your application via our application portal. Are you interested, but still have some questions? Also good! Then feel free to send us an e-mail to karijera@palettecad.ba.
We look forward to seeing you!
ABOUT US
As a provider of 3D planning software, we deliver digital solutions for room planning and interior design. We have brought digitalization to the skilled trades and today map the entire service chain from consulting to planning to presentation in a seamless process. Our software is the result of the good work of many people from different disciplines. We are looking for people who want to go one step further with us!